The concept of virtual helpers appeals to me much. The name "Virtual Assistant" is the issue. They operate virtually and do their business elsewhere. Assistants provide assistance with a task you are already performing. This is a huge topic. You'll discover just how varied they are if you try to recruit one.
Virtual assistants come in all shapes and sizes, from low-cost workers who hardly understand English to high-end business advisors and coaches who offer to assist you. There should be emphasis and clarity rather than advertising "personal virtual assistant" services. As an illustration, consider the virtual buzz assistants or virtual marketing assistants who just work to increase online visibility.
Through specialization, customers know what they will receive and are less likely to ask for extras like purchasing flowers or making hotel reservations. You don't want travel agents handling your internet marketing, and you especially don't want marketing specialists doing it for you. However, many virtual assistants attempt to serve all purposes.
So, here are some suggestions if you're hiring a virtual assistant to assist with your marketing.
Fluency in English
Make sure they are 100% fluent in English and are aware of the culture if you are marketing an English-language website. In marketing, all it takes is one carelessly chosen word to ruin the message.
Ethical Conduct
Make sure they are knowledgeable with ethical Internet marketing procedures. You risk getting into problems if you engage in covert marketing or hide your identity. For moral guidelines, go to the Word of Mouth Marketing Association.
Business Experience
Even if a virtual assistant's previous work with a customer in your business wasn't entirely successful, they still have an advantage because of that experience. Anytime I needed someone with industry experience, I would pay more.
Background
Finding out if someone understands internet marketing is not difficult. If they do, they constantly create tools to sell their services and communicate with clients. I wouldn't have confidence in a virtual assistant if you interview them if they don't have a blog or e-newsletter.
Clear Plan
You must first have a certain purpose in mind. Don't say "raise sales," that's too general. Something like increasing website traffic by x or improving the prominence of certain keywords in search results If you are clear about your objectives, a competent virtual assistant with knowledge of internet marketing will be able to create a plan of action that will help you reach your objectives.
Open to Learning
A good personal virtual assistant is prepared to invest some time in learning about your company and conducting some research. It may take place before or after you hire them, but it ought to happen before they begin directing your attention to your responsibilities.
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